Network innovation - How to get the most from your supply chain

In today’s frantically changing society it has become imperative to develop a vigorous network of both people and businesses to work with, in order to utilise their resources, processes, technology and ensure a healthy supply-chain. It is critical to master the art of connecting with others.

GE’s Ecomagination project is a great example of network innovation. The global networking project is a leading tool for creating energy efficient and renewable energy projects across a range of industries. Ecomagination has managed to pool the resources of some of the biggest companies in the world including Walmart, BHP and Intel. The project serves as an example of a network innovation model in which companies utilise each other’s resources and technology sharing risks and rewards with each other. In this case to build renewable energy solutions. The project embraces crowd-sourced innovation and collaborative problem solving to address customer needs more efficiently. By tapping into a global network of thinkers, inventors and industry leaders it tries to solve world problems through the lens of “green” business.  It has also worked as an effective PR strategy for GE trying to improve its reputation from being one of the biggest global polluters.

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